WEAVER'S WORLD / UNNATI / VENKATAGIRI
Unnati’s fine range of Venkatagiri fabrics – sarees, salwar kameez, kurtis kurtas Let us check the fine collection of Venkatagiri fabrics that Unnati Silks has starting with sarees You have pure handloom cottons of Venkatagiri in light colors given the benefit of even lighter floral designs, stripes design through different pattern blocks, all created from Dabu Printing. The characteristic 4 inch wide golden zari border improves the look even further. There are a lot of geometrical patterns, mazes, floral scapes interspersed from traditional block printing methods in cheerful pastels to light hues on fine handloom cottons that give a fresh feel, new look to the sarees. The typical 4 inch zari border accompanies. There are simple and plain colored dark sarees with self color stripes in the weave and the wide zari border. Yet another range has typical prints with Booti magic and stripes design on the pallu. Also a fresh look range of dark and light contrasting sarees with plenty of floral designs. Very much designer indeed! Unnati Silks has not stayed content with just sarees, in Venkatagiri handlooms. In an exploratory mood and testing the likes of the market, Unnati has launched even the nicely woven pure handloom cotton Venkatagiri salwar kameez, kurtis and kurtas. Kameez, the most attractive part of the salwar suit tends to be most eye-catching. checkerboard dual color pattern, flowery designs, zigzag and other geometrical shapes in multicolor, mix of floral bootis, mango bootis, various odd shapes and designs, colored stripes, self color jacquard weave, and a host of other possibilities displayed in newer combinations and ways makes this piece purely designer and a visual delight. The accompanying lower portion or salwar from being just colored and plain to being covered with prints, self covered weave and other ways of adorning and beautification is a brilliant match for the kameez to give that look from mere attractive to stunningly gorgeous. The Dupatta, initially thought of as merely a covering part on the kameez, has also caught the bug of designer. From prints to play in color to match the salwar and kameez, the dupatta stands out by itself from merely enhancing the look to providing an extra boost to a lovely salwar kameez combination. There are same colored combinations, salwar dupatta color matches with contrasting color kameez, kameez dupatta matches with contrasting salwars, all three different but combined well together, color splashy neons and a lot of other variety. The foray into a new line of Indian tunics or Kurtis and Kurtas in Venkatagiri cottons that serve as attractive tops with designer necks, designer neck patterns, classic colored borders lined with zari, a whole range of sleeve formats from none to full sleeves and other delightful options has given a new fillip to the recently introduced kurtis and kurtas range. In keeping with its social cause of production, wide propagation and preservation of Indian traditional handlooms through opportunities provide to ethnic weavers and craftsmen, Unnati has been upholding a legacy of regular supply of genuine handloom varieties to the market. Venkatagiri happens to be just one of a wide and varied collection.
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