Be there occasion justifying a purchase or just some design or style that is in vogue, a particular color of dress noticed at a party or just the mood for a splurge, spending on clothes or apparel is what most women love to and indulge in at the earliest opportunity. Indian women indulge in Indian fashion.
Fabric purchases based on requirement for customized stitching has long been the like and custom for all ages of female, though ready-made is a good option that has also come to be since the time tailors did not adhere to datelines and stitching started getting costlier. Readymade clothing after the initial excitement died down and the limitations of limited designs, unavailability of required size and/or design for fit and other teething problems that crept up again, made way for fabric purchases to get popular even more.
This time round fabrics came to be in all sorts of designs and apart from clothing bulk purchases were being made for uses other than clothing that hinged on the need and creativity of the buyer.
Unnati Silks and Fabrics – an enviable display to choose from
Unnati Silks has made a journey that has spanned four decades in handlooms, traditional weaving, color and design processing, printing, embroidery and a large and diverse range of different traditional art processes like Ikat, Bandhani sarees, Tie & Dye, Warli Painting sarees, Patachitra sarees, Batik sarees, Kalamkari sarees and a lot many others are Unnati’s strengths.
So it has come out with handloom fabric cloth that include a whole lot of these artistic processes mentioned above and also a wide variety in attractive and captivating block prints, a specialty of Unnati’s long-standing experience.
The revolutionary Block Prints
Block printing makes use of a carved piece of wood or any other type of wooden block to imprint an image on fabric. In the early days of printing, it was used to print on different forms of canvas, with cloth remaining the eternal favourite. Today the process of block printing is popularly associated with making designs on fabrics by printing on them, with the help of a block made for that purpose.
Block printing or hand block printing is popular on account of a number of contributing factors. It has simplicity and ease of execution. There is sharpness, accuracy and fine detailing with the huge possibilities of match and mix of different block designs in various colors on the same fabric as in large canvas fabrics like the saree and salwar kameez. A large number of wooden blocks are always kept in readiness for use based on the intended patterns and designs.
Intricate and sharp detailing for complicated designs can be etched out in the blocks, which is possible only in these wooden blocks. Accessories like hair brushes are used for filling in the blank areas between outlines of the design. A point on the block serves as a guide for the repeat impression, so that the whole effect is continuous and not disjoint. The extensive choice of colors, make the designs vibrant and fresh-feel. Block prints and brush prints having been tried out successfully on fabrics like cotton, silk, sico and others
Unnati Silks has carved out a niche for itself in understanding and catering to market tastes, providing unique and innovative designer clothing, and above all has never been content to take it easy even when it has tasted success most of the time. Customer-centric in whatever it does, Unnati has always believed that the satisfaction of the customer is prime.
What are the Advantages of buying fabric cloth from Unnati Silks?
At Unnati Silks fabrics are available in three formats.
Blouse fabrics – Cloth for making blouses are available in different sizes. If for example, a particular specimen has the size of 80 cm( length) x 1.1 mtr.(width) as a piece at the minimum, it could be catered to for any multiple of length at the same width. Based on the size of the female a piece could cater to one blouse, and the excess fabric put to good and creative use as a handkerchief, scarf or whatever. The longer the length, the creative uses could include curtains, upholstery and what not.
What are the fabric varieties available? Batik cotton with exotic designs in batik, Printed cotton fabrics with a whole lot of Block design prints, Rajasthani Bagru cotton fabrics with Bagru processed designs, soft Khadi cotton, the Kalamkari fabrics in lovely cotton, the enigmatic but endearing patterns of Mangalagiri cotton, Chanderi brilliance in design and weave, Ikat in Pochampally cotton fabrics, designer fabric in cotton silk, Poly cotton, beautiful Banarsi in sico and lots more.
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Running fabrics – One of the best buys for diverse uses for which one has just to let the mind get creative and stay unrestrained. There is no end to the uses a fabric can be put to - that is purchased for a reason and has some left over after the initial purpose is served to the entire change of purpose after the purchase is made. Running Fabrics have always been popular with the market and made ready for uses as diverse as sarees, fancy clothing, uniforms, curtain cloth, stoles, upholstery etc. Creativity is the key but generally in bulk purchases a certain minimum would have to be purchased.
Unnati Silks does not limit the creativity and nor does it increase the cost burden by having long lengths to be purchased in bulk. If for example particular piece is specified as a minimum of 1 mtr. (Length ) x 1.1 mtr. (Width) then with the standard width, the length can be extended to any multiple of the given. This automatically allows for planning and execution with minimal to no wastage of fabric.
What are the fabric varieties available? Well beautiful Kalamkari, the intricate Ikat Pochampally and Sambalpuri cotton, Dabu cotton, Bagru cotton, Kota cotton, Chanderi, Banarasi, Batik cotton, Rajasthani, Mangalagiri, Linen Ikat, Ghicha silk, Orange silk, Dupion silk, Ajrakh cotton and lots more.
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Top fabrics – a wonderful range of top fabrics for the Indian woman’s kurta. A specimen size of 2.1 mtr. Length and 1.1 mtr. Width could be extended to any multiples of length of the sample. With dimensions of average sizes taken into consideration in a sample, the excess or remainder would be negligible and which again could be re-used with some imagination.
The fabric varieties are again lovely soft Rajasthani cotton, Mangalagiri cotton, Kanchi cotton, Cambric cotton, Andhra Khadi cotton and lots more.
In all the three sections there is no cap on variety. More and more are being included in varieties not mentioned in the list.
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The Unnati advantage
Besides the readily availability at all times of the fabric varieties shown on the website www.unnatisilks.com there are other perceived advantages that can be seen easily.
- Unnati Silks has been dealing with handlooms mostly but also handled other fabrics too that make it one of the largest providers in variety and diversity of fabrics under one roof.
- The large collection of fabrics on display give an idea about an array that is worth taking the time and interest to explore.
- The varieties on display are fairly unique and interesting considering that Unnati Silks has based on its years of experience in fabrics, the anticipation of market tastes.
- What is made available for customers , makes it easy to pin down requirements and avoidance of wastage.
- One can plan the buys for small needs to entire household requirements and for single to diverse uses.
- Unnati Silks provides customized stitching. So interested buyers can even get their clothing needs within the Unnati range of categories.
- Based on what is available with Unnati Silks, any amount of mix and match purchases could be attempted.
Fabrics are always a safe bet for a good purchase and an expected outcome within a budget. While people have been creative in putting excess fabric to good use, there are some who have gone for wholesale purchase if a certain design or pattern of fabric simply because they like it so much and literally had it stamped in all over their house in ways not restricted to single uses, but creating their own personal stamp.
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